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Software provider PTC has acquired Pure-Systems, a specialist in product and software variant management solutions, as part of its fourth acquisition for application lifecycle management (ALM) portfolio expansion. PTC, based in Boston, has been on an acquisition spree, spending around $1.8 billion on acquisitions in the last 18 months. This acquisition aims to enhance the […]

Explore uses of WiFi (6/6E/7) capabilities for Industrial IOT (IIOT) applications Define and validate critical KPIs (latency, reliability, mobility, etc Field trials of WiFi6E IIOT use-cases in progress (stand-alone & 5G/Wi-Fi convergence)

The 5TONIC co-creation laboratory was launched in to provide an open environment where members from services, users, and SMEs can collaborate with the telecom community on specific 5G mobile research and innovation projects. The aim is to support innovation and help organizations work together to develop and deliver market-ready 5G solutions, technology applications, and business […]

Having a thorough B2B marketing strategy framework is essential for sustained success in the highly competitive business environment of today. Businesses that have clearly defined marketing strategies are better equipped to explain their value proposition, stand out from the competition, and identify their target markets. This article will examine the essential elements of an effective […]

Marketing automation tools are becoming more and more popular among B2B marketers as a means of streamlining company operations, enhancing productivity, and spurring growth. Choosing the best marketing automation platform for your organization can be challenging given the wide range of options on the market. The top seven features to look for in a marketing […]

TV advertising on streaming services is moving forward. Annika Streaming is a brand-new platform for CTV advertisers that was introduced this week by TV advertising agency Marketing Architects. Annika Streaming purchases CTV and streaming inventory more effectively than current marketplace offerings enable thanks to technology originally created for linear TV. As a result, performance brands […]

Nine new FPGA and SoC solution stacks have been released by Microchip Technology, each of which has been specifically designed to satisfy demands in niche sectors like industrial edge, smart embedded vision, and edge communications. By providing solution stacks that take use of the power efficiency, security, and reliability of PolarFire FPGAs, Microchip intends to […]

Governments around the world are creating Internet of Things (IoT) security legislation and regulations designed to keep users safe in an increasingly connected world. Connectivity is good and, in fact, great but bad things can happen to people with unprotected or poorly protected IoT devices.

The GSMA is a global organisation unifying the mobile ecosystem to discover, develop and deliver innovation foundational to positive business environments and societal change. Our vision is to unlock the full power of connectivity so that people, industry, and society thrive. Representing MNOs and organisations across the mobile ecosystem and adjacent industries, the GSMA delivers […]

The deprecation of the cookie may have been delayed following Google’s recent Chrome update, but it still looms large on the horizon. With data privacy regulations continuing to spread globally, advertisers are under no illusion that change is coming.