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Sales
U.S. retail and food-services sales rose by 0.6% in June to $720.1 billion
marking a rebound after two months of decline and beating expectations of just a 0.1% increase, according to Barron’s Trading Economics. Year-over-year sales are up around 3.9%, driven in part by inflation and rising prices due to tariffs, rather than purely increased volume. Reuters. Core retail sales (excluding autos, gas, building materials, and food services) […]
Digital Tools and AI Drive Hyper-Personalized Selling Strategies
Sales organizations are undergoing a transformation as digital tools and AI-powered analytics redefine how customer relationships are built and managed. With buyers increasingly relying on online research and personalized experiences, traditional sales techniques are being replaced by data-driven strategies that align closely with individual customer needs. Sales teams now utilize CRM platforms integrated with predictive […]
Top Sales Tools for Lead Generation: Boost Your Pipeline in 2025
Lead generation is the lifeblood of any successful sales strategy. In today’s competitive market, sales teams need more than just intuition and cold calls—they need powerful tools that help them identify, attract, and convert potential customers efficiently. Whether you’re a startup, SMB, or enterprise, investing in the right sales tools can streamline your lead generation […]
Understanding the Customer Acquisition Funnel: A Strategic Guide for Marketing Leaders
The customer acquisition funnel is a strategic framework that outlines the journey a potential customer takes from discovering a brand to making a purchase. For marketing leaders, understanding this funnel is crucial to guiding prospects effectively through each stage—awareness, interest, consideration, intent, evaluation, and purchase. By aligning marketing efforts to these stages, businesses can craft […]
Sales and USP: Crafting the Perfect Pitch in a Competitive Market
In a world overflowing with products and services, what sets your business apart? The answer lies in your Unique Selling Proposition (USP) — the core message that defines your edge in the market. Whether you’re a startup founder, a sales rep, or a brand strategist, understanding the connection between sales and a strong USP is […]
Sales Strategy in International Markets: Expanding Beyond Borders
Expanding into international markets presents a great opportunity for businesses to increase revenue, diversify their customer base, and enhance brand recognition. However, selling across borders requires a well-planned strategy that considers cultural differences, regulatory requirements, and market dynamics. This article explores key sales strategies that can help businesses successfully navigate international expansion. 1. Understanding Market […]
Best Practices for Sales Intelligence in Modern Businesses
Best Practices for Sales Intelligence in Modern Businesses In today’s highly competitive business landscape, organizations are constantly looking for ways to gain an edge over their competition. One of the most powerful tools for driving growth and efficiency in sales is sales intelligence. By leveraging data-driven insights, modern businesses can improve their sales strategies, increase […]
NexTech to Integrate IBM Watson’s Machine Learning Into AI For AR eCommerce Platform
Watson’s Machine Learning (ML) algorithms into its patent pending web enabled AR platform. With this integration NexTech is quickly building out a next generation, industry first, artificial intelligence (AI) based AR eCommerce solution. With AI the platform will now be able to offer scanning of the body, hands, and feet as well as facial features, to […]
Intelligent Automation as a Service Powered by ‘Pay as You Gain’
ntelligent Automation has been creating a buzz for a few years now as an alternative to outsourcing. Over the past 2 years, technology has evolved from merely robotic process automation (RPA) to intelligent automation which includes a mix of technologies like RPA, Artificial Intelligence (AI), Machine Learning (ML), Natural Language Processing (NLP), Chatbots and few […]
SEO Content Planning: A Strategic Framework for Success
Introduction In today’s digital landscape, content is king. Every business, big or small, needs a well-thought-out content strategy to be successful online. But with so much content being published every day, how can your brand stand out? The answer lies in strategic frameworks for content planning. By using strategic frameworks, you can create a content […]