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marking a rebound after two months of decline and beating expectations of just a 0.1% increase, according to Barron’s Trading Economics. Year-over-year sales are up around 3.9%, driven in part by inflation and rising prices due to tariffs, rather than purely increased volume. Reuters. Core retail sales (excluding autos, gas, building materials, and food services) […]

The content creation landscape, once a burgeoning field of limitless opportunity, is undergoing a seismic shift. As we peer into 2026, content creators face a complex array of challenges that threaten to reshape the industry. Key Challenges Facing Content Creators in 2026 Navigating the Future: Strategies for Content Creators By understanding the challenges and proactively […]

TechTarget, Inc. (Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services today announced that its IT Deal Alert Priority Engine™ platform won two CODiE Awards in the Best Account Based Marketing Solution and the Best Sales and Marketing Intelligence Solution categories. The prestigious CODiE Awards, hosted by the Software & Information […]

The multi-relationship approach of martech stack-building is in stark contrast with the recent and speculated announcements by B2B marketing and data analytics providers for cloud solutions that will build on top of Salesforce, Oracle, and other SaaS platforms. Analysts advise marketers to exercise caution before implementing a multi-relationship model, even when vendors may be pushing […]

Celebrus, a disruptive data platform, and Merkle, a top customer experience management (CXM) company under Densu, have introduced CXM Signals. By enabling companies to use first-party data for better customer experiences, this ground-breaking technology boosts productivity and encourages steadfast client loyalty. The introduction of CXM Signals by Merkle and Celebrus represents a major step forward […]

For the legal company Addleshaw Goddard, it may have taken almost 250 years, but it has been well worth the wait to completely embrace marketing. The company had never before employed a head of marketing, launched a brand campaign, or even had marketing analytics in place before 2019. When entrusted with overhauling the firm’s marketing […]

ResearchAndMarkets.com now offers the research “Global Loyalty Programs Market Intelligence and Future Growth Dynamics Databook – 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics – Q1 2024 Update.” The global loyalty market is projected to expand annually by 11.1% to reach US$150.97 billion by 2024. Value-wise, […]

With the introduction of Emissary Knowledge today, Emissary marked a significant advancement in the sales intelligence sector. Emissary’s firsthand insights are gathered directly from executives who worked inside target accounts, unlike typical intelligence systems that scrape publically available material from the Web. This allows Emissary to delve deeply into the facts of what, why, and […]

The Industrial Internet of Things has been heralded primarily as a way to improve operational efficiency. But in today’s environment, companies can also benefit greatly by seeing it as a tool for finding growth in unexpected opportunities

One of the top omnichannel supply-side platforms in the world, OpenX Technologies, Inc., today announced a significant relationship with Cedara, the Carbon Intelligence Platform. By integrating with Cedara, OpenX becomes the first digital advertising firm to provide automated campaign emissions measurement, decreased campaign emissions, and a unique carbon offset portfolio solution for any leftover campaign […]